Epidemic Sound & Adobe Audition Integration
Now that Premiere Pro has integrated the Pandemic Sound music library into the Essential Sound panel and users everywhere are enjoying the ease of use that comes along with this arrangement, it begs the obvious question: why not have this same functionality in Audition? This would be an absolutely game changing feature for those of us who spend extended amounts of time in Audition and who also regularly need to audition music from outside sources.
I'm also surprised that evidently no one here has asked this question yet, unless I have missed it. So, let's make some noise fellow audio gurus!
Iain Wilson commented
I think that Epidemic Sound is great - but this feature in Audition should be something that can integrate with a range of music libraries not just one - as this gives just one company an unfair competitive advantage over all of the other music libraries, and also, it contributes to a lot of repetition in creative products.
For example, many of the world's TV documentaries/reality series, sound like Audio Network. That's because Audio Network has made a push into large broadcasters, and given them special deals to use them. But as a result, the consumer is worse off, because every nature documentary and tv show use the same library music -- or have the same kind of 'sound'.
So the Adobe Audition integration option, should be available to any music library willing to work with Adobe, and spend the time to build an integration option on their own platform. That would be a much fairer option.
Peter Martel commented
Just a guess, but licensing is perhaps the reason it isn't included??
Adding it to Premier is a lot less expensive than adding it to Audition?
As far as why others haven't asked, my guess is there are relatively few on the Premier side that even know (and care; fewer still on the Audition side) and those that do know on the Premier side, don't spend so much time on the Audition side.
That said, I upvoted just the same. Thanks for posting the idea.